Fuze, Inc. (an 8x8 company)
Fuze is a cloud-based unified communications platform that seamlessly transitions between calling, video conferencing, and instant messaging. At Fuze, I worked on a global design team to elevate the brand and drive growth through a strong presence in demand gen advertising, industry reports, and trade shows.
Productivity @ Work: Fuze Communications Index
Fuze industry publication with statistics on productivity at work using varied communications tools. Brochures, digital ads, landing pages, and direct mail kits were produced in multiple languages. Fuze data was used to identify trends shaping how people communicate at work, the reports analyzed 5 million workers, 20 million calls, 33 million messages, and 2.5 million meetings.
Results:
Downloads: 737 Engaged accounts: 278 Qualified accounts: 31 Qualified MRR: $243k
Trade Show Design
Booth design and all corresponding collateral (print and multi-media) was designed and fabricated in multiple languages for industry trade shows around the world..
Video
Corporate overview video produced in multiple languages.
Collateral
Samples of case studies, solution overviews, and fact sheets produced in a print and digital formats.
Digital Ad Campaigns
Digital ad campaigns targeted to analysts, partners, and competition featuring product benefits while staying constant with the Fuze brand. Ad campaigns lead to landing pages with specific offers and were produced in multiple languages.
